Privacy policy

PRIVACY POLICY

Last updated: February 27, 2026

Empowered Mama Jewelry (“we,” “us,” “our,” or “Company”) operates this store and website, including all related information, content, features, tools, products, and services (the “Services”). Empowered Mama Jewelry is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy describes how we collect, use, disclose, and retain your personal information when you visit, use, or make a purchase or other transaction using the Services, or otherwise communicate with us.

If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using any of the Services, you acknowledge that you have read and understand this Privacy Policy.

1. Personal Information We Collect or Process

When we use the term “personal information,” we mean information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked to you or another person. Personal information does not include information that has been de-identified or aggregated such that it cannot reasonably be linked to you.

Depending on how you interact with the Services, we may collect or process the following categories of personal information:

Contact details
Name, email address, phone number, billing address, shipping address.

Account information
Username, password, account preferences, and settings.

Transaction information
Items viewed, added to cart, added to wishlist, purchased, returned, exchanged, canceled, and order history.

Payment information
Payment method details and payment confirmations. (Note: payment transactions are processed by Shopify and/or third-party payment processors. We do not store full payment card numbers.)

Communications
Information you provide in communications with us (email, chat, contact forms, social messages, or other customer support inquiries).

Device and usage information
IP address, browser type, device identifiers, network connection, pages viewed, session activity, and interactions with the Services.

Marketing and advertising data
Email marketing preferences, ad interactions, referral source, and cookie-based activity, where permitted by law.

2. Sensitive Personal Information and “Inclusions” (Keepsake Materials)

Some customers send keepsake “inclusions” (such as breastmilk, ashes, hair, fabric, florals, or other memorial materials). These materials are not collected for the purpose of identifying you, but they may be considered sensitive in nature.

We use inclusion-related information solely to provide the product or service you requested (e.g., processing your keepsake order). We do not sell inclusion materials. We do not use inclusions for advertising purposes.

If you communicate sensitive information to us (including medical or health-related context) through email, chat, forms, or messages, you acknowledge that standard electronic communications may not be perfectly secure.

3. Personal Information Sources

We may collect personal information from the following sources:

  • Directly from you, when you create an account, place an order, submit a form, request support, or communicate with us.

  • Automatically, through your use of the Services, including via cookies and similar technologies.

  • From Shopify and service providers, who process information on our behalf to provide the Services (e.g., payments, analytics, marketing tools, shipping).

  • From advertising and marketing partners, where permitted by law and based on your settings/consents.

4. How We Use Your Personal Information

We may use personal information for the following purposes:

Provide, operate, and improve the Services
To process payments, fulfill orders, ship products, manage accounts, provide customer support, communicate about orders, manage returns/exchanges where applicable, improve the Services, and personalize your shopping experience.

Marketing and promotions
To send marketing communications (email, SMS, or postal mail where permitted) and provide promotional offers. You can opt out at any time (see Section 9).

Targeted advertising and analytics
To show you advertisements and measure their performance, including via cookies or similar technologies, where permitted by law and based on your settings/consents.

Security and fraud prevention
To detect, investigate, and prevent fraud, chargebacks, security incidents, and unauthorized use of the Services.

Legal and compliance
To comply with applicable laws, respond to lawful requests, enforce our Terms and policies, protect our rights, and manage disputes.

5. Cookies and Similar Technologies

We and our partners may use cookies, pixels, tags, and similar technologies to operate the Services, remember preferences, enable certain features, analyze performance, and support marketing.

You may be able to control cookies through your browser settings. If you disable cookies, some parts of the Services may not function properly.

Where legally required, we will request consent before using certain cookies or advertising technologies.

6. How We Disclose Personal Information

We may disclose personal information in the following circumstances:

Service providers
With Shopify and vendors that perform services on our behalf such as payment processing, email/SMS tools, analytics, customer support, order fulfillment, shipping, and cloud storage.

Marketing and advertising partners
To provide marketing services and show ads based on your activity, where permitted by law. These partners may process your information under their own privacy policies.

Business transfers
In connection with a merger, acquisition, financing, reorganization, bankruptcy, or sale of some or all assets.

Legal and safety
To comply with law, respond to legal process, enforce our policies, protect the Services, and protect our rights and the rights of others.

With your consent or direction
When you request or authorize us to share information (for example, to ship products or integrate with social media tools).

7. Relationship with Shopify

The Services are hosted by Shopify. Shopify collects and processes personal information about your access to and use of the Services to provide and improve Shopify’s platform and services.

Your information may be transferred to and processed in countries other than where you reside.

To learn more about how Shopify uses personal information and available privacy choices, visit Shopify’s consumer privacy resources and privacy portal.

8. Third-Party Websites and Links

The Services may link to third-party websites or platforms. We are not responsible for the privacy or security of third-party sites. Your use of third-party sites is at your own risk and subject to their policies.

9. Your Rights and Choices

Depending on your location, you may have rights regarding your personal information, including:

  • Access/know

  • Delete

  • Correct

  • Portability

  • Opt out of “sale” or “sharing” for targeted advertising (as defined by applicable law)

  • Restrict or object to certain processing (EEA/UK where applicable)

  • Withdraw consent (where processing is based on consent)

Email marketing opt-out
You can opt out of promotional emails by using the unsubscribe link in our emails. You may still receive non-promotional messages about your orders or account.

SMS/Text marketing opt-out (if applicable)
If you sign up for text messages, you may opt out by replying STOP or using any method described in the message. Message and data rates may apply.

Global Privacy Control (GPC)
If you use a browser setting that sends a Global Privacy Control signal, we will treat it as a request to opt out of targeted advertising or “sharing” for that browser/device, where required by law and where technically feasible.

To exercise privacy rights, contact us using the information in Section 13. We may verify your identity before processing requests.

We will not discriminate against you for exercising privacy rights.

10. Children’s Data

The Services are not intended for children and we do not knowingly collect personal information from children under the age of majority in their jurisdiction. If you believe a child has provided us personal information, contact us to request deletion.

11. Security and Retention

No security measures are perfect. We cannot guarantee absolute security. We recommend that you do not send sensitive information through unsecured channels.

We retain personal information as long as necessary to:

  • fulfill orders and provide the Services

  • comply with legal and tax obligations

  • resolve disputes

  • enforce agreements

  • prevent fraud and abuse

Retention periods may vary by information type and legal requirements.

12. International Transfers

We may transfer, store, and process personal information outside your country. Where required, we use lawful transfer mechanisms such as Standard Contractual Clauses for EEA/UK transfers, unless the destination is deemed adequate by regulators.

13. Complaints

If you have concerns about our privacy practices, contact us using the information below. Depending on your location, you may have the right to appeal decisions or lodge complaints with your data protection authority.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will post the updated version on this page, revise the “Last updated” date, and provide notice where required by law.

15. Contact

If you have questions about this Privacy Policy, our privacy practices, or would like to exercise your rights, contact:

Empowered Mama Jewelry
Email: hello@empoweredmamajewelry.com
Mailing Address: PO BOX 15391, Brooksville, FL 34604, United States

For the purposes of applicable data protection laws, Empowered Mama Jewelry is the data controller of your personal information.